AAPI ERG | ZYNGA

Packaging & Digiral Marketing

Led 10+ cultural celebrations (Lunar New Year, Diwali) and networking events, including AAPI Heritage Month fireside chats with industry leaders. Designed promotional materials and managed ZAPI’s wiki to strengthen community engagement.

My Role

Graphic Designer & Event co-chair of ZAPI

Zynga Team

Chairman: A.J. Mortega
Zapi Logo design: Jackie Fong

Tool

Photoshop, Ilustration

Timeline

2021

PROJECT 1: AAPI Heritage Month

ZAPI (Zynga AAPI ERG) - Social Media Campaign

I created a Social Media campaign featuring Zynga's Asian team members, highlighting their key roles in the organization's achievements and their impact on fostering progress.

Impact: Elevated AAPI voices and fostered inclusion across global teams.

PROJECT 2: Lunar New Year

ZAPI (Zynga AAPI ERG)-Lunar New Year Swag Design

As part of ZAPI’s cultural celebrations, I collaborated with a vendor to create a custom Lunar New Year gift box for Zynga’s global AAPI employees. The curated set featured: Six custom-designed red envelopes (featuring Zynga’s playful aesthetic), chocolate coins for prosperity, Fortune cookies with uplifting messages

Impact: Delivered joy and cultural pride to employees worldwide, reinforcing Zynga’s commitment to inclusion.